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Devo to Serpico, Looking Back at the Important Year of 1973

BONUS CONTENT/FEATURE STORY

Headline graphic that says 1973
Photo collage illustration showing various noteworthy people, places and events from 1973

By Joel Stein
illustrations by Ryan Olbrysh

From Devo to Serpico, the Bic lighter to Riggs v. King (or Roe v. Wade): world changers that appeared 50 years ago


Photo collage illustration showing various popular movies from 1973

BIG FLIX

The Sting

The soundtrack started a ragtime revival — even though by the 1930s, when the movie was set, the ragtime craze was long over.

The Exorcist

Audrey Hepburn agreed to star in the movie if they would shoot it in Rome, where she was living. The producers declined.

American Graffiti

Harrison Ford agreed to take part in the film as long as he didn’t have to cut his groovy 1970s hair to fit the 1962 time period. Director George Lucas let him wear a cowboy hat.

Serpico

In 2017, former detective Frank Serpico gave a speech supporting Colin Kaepernick for taking a knee during the national anthem to protest police brutality.

Soylent Green

The dystopia in the film, in which it is famously discovered that a food staple for the masses is “made out of people” takes place in … 2022. So we’re fine. Either that or we should avoid all packaged foods.

The Last Detail

In 2017, Richard Linklater directed a sequel, Last Flag Flying, starring Bryan Cranston, Steve Carell and Laurence Fishburne.


Photo collage illustration showing various popular musical artists from 1973

ON THE PLAYLIST

“Tie a Yellow Ribbon Round the Ole Oak Tree” by Tony Orlando and Dawn

Though this number one song of the year was about a guy returning home from prison and hoping his girlfriend still liked him, it became a rallying song for democratic protesters in both the Philippines and Hong Kong.

“The Night the Lights Went Out in Georgia” by Vicki Lawrence

When Bobby Russell wrote this song, he was reluctant to record it, thinking it would not do well. So his wife, Vicki Lawrence, the comedian on The Carol Burnett Show and later the star of Mama’s Family, recorded it.

“Killing Me Softly With His Song” by Roberta Flack

Turns out the person doing the killing with his song is … Don McLean, the “American Pie” guy.

“Bad, Bad Leroy Brown” by Jim Croce

The song was still on the charts when the 30-year-old Croce died in a plane crash in Natchitoches, Louisiana.

“Stuck in the Middle With You” by Stealers Wheel

Many people assume this is a Bob Dylan song, when it’s actually a parody of a Bob Dylan song.

“Let’s Get It On” by Marvin Gaye

A lot of listeners assumed Gaye was referring to sex in the lyrics. They were correct.

Goodbye Yellow Brick Road (album) by Elton John

Released in the same year as his Don’t Shoot Me I’m Only the Piano Player, this double album was recorded in two weeks, after Elton John had written most of the melodies in three days.

Dark Side of the Moon (album) by Pink Floyd

The laughter in the song “Brain Damage” is from the band’s road manager, Peter Watts, father of actress Naomi Watts.


Photo collage illustration showing various popular TV shows from 1973

TV DEBUTS

Schoolhouse Rock!

Songs in the short educational animations have been covered by Pavement, Isaac Hayes, Moby, The Roots and Etta James.

Kojak

In early episodes, Telly Savalas smoked cigarettes. He switches to lollipops in hopes of breaking his habit.

The Young and the Restless

Actors who have appeared on the soap include Eva Longoria, Paul Walker, Tom Selleck, Vivica A. Fox, Shemar Moore, Justin Hartley and Penn Badgley.

The Six Million Dollar Man

It was originally titled Cyborg, which is the novel it’s based on.

The Superstars

In this contest to determine the best overall athlete, heavyweight champ Joe Frazier nearly drowned during the 50-meter freestyle, later telling the commentator that he didn’t know how to swim. “How was I to know I couldn’t unless I tried it?” he explained.

Barnaby Jones

Unlike most TV private investigators — or human beings — when Jones went to a bar he ordered a glass of milk.


Photo collage illustration showing various popular products from 1973

PRODUCTS WE CAN’T RECALL LIVING WITHOUT

Baby Alive

Hasbro’s website for the current Baby Alive lineup of dolls puts the word “poops” in quotation marks for no reason.

Bic lighter

It’s in the Museum of Modern Art’s permanent collection.

Breath Savers

They didn’t become sugar-free until 1978.

Wacky Packages stickers

Introduced in 1967, then relaunched in 1973, these satiric collectibles outsold Topps baseball cards from ’73 to ’75, trader legend has it.

Dawn dish soap

The brand was used to help clean befouled birds at the Exxon Valdez and Deepwater Horizon oil spills.


Photo collage illustration showing various popular books and authors from 1973

BOOKS

Breakfast of Champions by Kurt Vonnegut

When Vonnegut gave himself a report card on his books, this one got a C. (Slaughterhouse-Five and Cat’s Cradle got A-pluses)

The Princess Bride by William Goldman

Goldman died in 2018 without finishing his promised sequel, Buttercup’s Baby.

Gravity’s Rainbow by Thomas Pynchon

The reclusive author and his publisher sent the comedian “Professor” Irwin Corey to accept his National Book Award for the novel. A streaker interrupted Corey.

The Gulag Archipelago by Aleksandr Solzhenitsyn

After the book was published in the West, the Soviets arrested Solzhenitsyn, stripped him of his citizenship and deported him to West Germany. Mikhail Gorbachev restored his citizenship in 1990; Solzhenitsyn moved back to Moscow in 1994.


Photo collage illustration showing various culture-shaping launches from 1973

CULTURE-SHAPING LAUNCHES

Playgirl magazine

Celebrities who posed for its pages include football player/actor Jim Brown (1974), actors Tommy Chong (1983) and Lorenzo Lamas (1983, 1993, 1996), diver Greg Louganis (1987) and actor Blair Underwood (1996).

Devo

Future members of the band attended Kent State University when the Ohio National Guard killed four students during an anti-Vietnam War protest.

Kiss

From 1983 to 1996, the band didn’t wear makeup. Or at least makeup you would notice. (Other bands that launched in 1973 include Journey, AC/DC, Bachman-Turner Overdrive and Bad Company.)

“Don’t leave home without them”

The American Express travelers checks commercials starred Karl Malden, the cop from The Streets of San Francisco, who scared viewers into believing all Europeans were going to rob them.

Sydney Opera House

The building came in 10 years late, 1,357 percent over budget and 1 million times more awesome.

Sears (now Willis) Tower

It was the world’s tallest building for 25 years; now it’s the 26th tallest, a bit more than half the height of the Burj Khalifa in Dubai.

Mobile phone

Inventor Martin Cooper of Motorola places the first call to his rival, Joel S. Engel of AT&T’s Bell Labs.

Voicemail

IBM invents its version, the Speech Filing System. Within days, it was probably saying that its mailbox was full.

Catalytic converter

It couldn’t have been long after the Engelhard Corporation in New Jersey developed these pollution reducers for cars that someone started stealing them.


HISTORY GOT MADE

Photo collage illustration showing various major historical events from 1973

Roe v. Wade

Norma McCorvey, the anonymous “Jane Roe,” gave birth to Shelley Lynn Thornton during the case and put her up for adoption. Thornton found out she was the child at the heart of this decision in 1989 when the National Enquirer found her.

Vietnam War’s Paris Peace Accords

The signers of the document, Henry Kissinger and North Vietnam’s Le Duc Tho, were awarded the Nobel Peace Prize, though Tho refused to accept his because he alleged that the U.S. had violated the agreement.

Skylab launched

When the nearly 200,000-pound U.S. space station disintegrated in 1979, people were worried its debris would land on them.

U.S. Drug Enforcement Administration founded

Among the items in the permanent collection of the DEA Museum in Arlington, Virginia, are green platform shoes worn to discos by an undercover agent to bust a cocaine ring in Detroit in the 1970s.

Coup in Chile

The U.S. supported Gen. Augusto Pinochet in his violent overthrow of democratically elected Marxist President Salvador Allende.

Spiro Agnew resigns as vice president

To pay legal bills from his tax fraud case, he borrowed $200,000 from Frank Sinatra.

Nixon’s Saturday Night Massacre

President Richard Nixon ordered Attorney General Elliot Richardson to fire Watergate Special Prosecutor Archibald Cox. Richardson refused to do so and resigned. William Ruckelshaus, his deputy, told to do the same thing, also resigned. Number three, Robert Bork, agreed to do it. How this is not a folk song, no one knows.

“I’m not a crook”

At a televised press conference, President Nixon said this in answering a question about whether he had committed tax fraud. He hadn’t.

Gerald Ford becomes vice president

Congress confirms Nixon’s pick as Agnew’s replacement. Ford will become the only U.S. president to have not been elected to either the presidency or the vice presidency.

Endangered Species Act

Species that have increased in population because of this law include bald eagles, grizzly bears and the Virginia big-eared bat.


Photo collage illustration showing various sports figures, teams and events from 1973

SPORTS

The Miami Dolphins win the Super Bowl, achieving the only undefeated NFL season

Two other teams have had a perfect record going into the championship game — and lost (Chicago Bears in 1934 and 1942; New England Patriots in 2007).

The Sunshine Showdown

When George Foreman beat heavyweight boxing champion Joe Frazier in the second round, Howard Cosell exclaimed, “Down goes Frazier! Down goes Frazier! Down goes Frazier!”

NCAA Men’s Basketball Championship

UCLA won thanks to Bill Walton’s 44 points — still the most ever scored in a men’s college championship game. He only missed one shot.

Baseball’s designated hitter

In the position’s first Major League at bat, Ron “Boomer” Blomberg of the Yankees came to the plate with the bases loaded in the first inning against the Red Sox — and walked on a full count.

Secretariat wins the Triple Crown

No horse has ever run a faster 1.5 miles on dirt to this day. More roads in the U.S. — over 250 — are named after him than for any other athlete.

Battle of the Sexes

Bobby Riggs, a 55-year-old former Wimbledon champion, beat the women’s number one player, Margaret Court, earlier in the year. He got destroyed by Billie Jean King, then 29, in a match watched by 50 million Americans on ABC in prime time.

Willie Mays retires

His last game, at 42 years old, was in the World Series, which his Mets lost to the A’s in seven games.


Photo collage illustration showing various people who died and a TV series that ended in 1973

ENDINGS

Bonanza

After 14 seasons and 431 episodes, actor Michael Landon cowrote, directed and costarred in the finale.

Lyndon B. Johnson

When the former president died at 64, nobody thought someone would write a hit five-volume biography about him.

Pearl S. Buck

The Good Earth novelist won the 1932 Pulitzer Prize for fiction and the 1938 Nobel Prize in literature.

Pablo Picasso

His estate taxes in France, where he died, were paid off with works of art that he had kept. This artwork was then used to create the Musée Picasso in Paris.

Betty Grable

The 1943 pinup poster in which she looks over her shoulder was shot that way because she was pregnant.

Bruce Lee

The actor’s sudden death at age 32 caused false rumors that he was murdered by the Chinese mafia.

J.R.R. Tolkien

One of The Lord of the Rings author’s best friends was fellow Oxford professor C.S. Lewis, who wrote The Chronicles of Narnia.

W.H. Auden

His Pulitzer prize-winning poem, The Age of Anxiety, became a phrase used to describe the post-World War II period.


Los Angeles-based journalist Joel Stein is the author of In Defense of Elitism. His last cover story for AARP The Magazine was on George Clooney.

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