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Next year’s 2.5 percent cost-of-living adjustment (COLA) for Social Security benefits, the smallest increase since 2021, is a double-edged sword.
On one hand, it’s a sign that inflation has been tamed since reaching a 40-year high during the COVID-19 pandemic. That’s good news for consumers, retirees included.
On the other, while Social Security benefits have generally kept pace with rising prices, the cost of many essentials, from eggs to auto insurance to Medicare premiums, continues to grow faster than overall inflation. Indeed, a recent AARP survey found that 83 percent of Americans 50 and older don’t believe a 2025 COLA under 3 percent is enough to keep up with rising prices.
“The strain that everybody’s facing is the cumulative effect of higher prices, up 20 percent on average over the past three years,” says Ted Rossman, a senior industry analyst at Bankrate. “Even as inflation comes down, prices are still growing, they’re just growing more slowly now.”
The 2.5 percent increase for 2025 comes out to about $49 more a month for the average retired beneficiary. If that feels skimpy, there are simple steps you can take to lower your expenses or earn a little extra cash — or both — and make the COLA go a bit further.
“With a few tweaks in how you manage your money, you can save or make hundreds of dollars a month,” says Trae Bodge, a smart shopping expert at TrueTrae.com. “That should make up for any pinch you’re feeling on Social Security.”
Here are five tips to help you compensate for the COLA cooldown.
1. Grab every available discount
One recent victory in the battle against inflation: In response to pushback from customers, some major retailers have lowered prices on a variety of everyday goods, including groceries and hygiene, beauty and household products. Participating brands include Target, Walgreens, Walmart and, in the grocery category, Aldi, Amazon Fresh and Giant Food.
“The savings are often modest — 50 cents here, a dollar there — but they add up because we purchase these items so frequently,” says Bodge.
Apps can help you save even more, particularly on groceries. In addition to using your supermarket’s own app to scout deals, Bodge recommends Flashfood, which partners with grocery chains to identify items nearing their best-by date and sells them for up to 50 percent off. Other saving apps include Ibotta, which offers cash-back deals from thousands of retailers, and Flipp, which helps locate deals before you shop.
And here’s a low-tech option: Find out if your local supermarket has discount days or hours for older customers. Several national and regional chains, including Albertsons, Kroger and Weis Markets, take 5 percent to 10 percent off the top for shoppers ages 60-plus (in some cases, 55-plus) on a designated day, often a Tuesday.
2. Get rewarded for everyday spending
You can reduce the net cost of your groceries and other expenses even more by using a cash-back card to pay for your purchases. “As long as you pay off your balance in full every month, so you avoid interest charges, it’s free money,” Rossman says.
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