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When it comes to shopping, March has historically been a “deal drought,” a quieter month in which there tend to be fewer big sales. But Amazon aims to change that this year with the launch of its first-ever Amazon Spring Sale event in the United States.
“This time of year, there aren’t a ton of big shopping holidays, so having this is a nice opportunity to save,” says Meg Lappe, senior editorial commerce director at The Spruce.
Unlike Amazon’s Prime days, which typically take place in the summer and fall, the Spring Sale is open to all customers, including those who don’t pay the $139 annual fee for Prime membership (although Prime members will have access to additional savings offers). Unlike Prime Day events, which usually last one to two days, the Amazon Spring Sale is nearly a full week long, running from March 20 through March 25.
“We’re getting quite a bit more shopping time with this sale than we’re used to with other Prime events,” says Julie Ramhold, a senior staff writer and consumer analyst at DealNews.
Consumers will see up to 50 percent off some beauty, sports and outdoor products, and up to 40 percent off home products, spring apparel and electronics. The site will reveal new deals each day of the event; you can find them by visiting Amazon.com and clicking on the “Big Spring Sale” banner on the top of the page.
How to make the most of the sale
1. Make a list before you log on
To avoid overspending or succumbing to impulse buys, create a list of products you need before you go on Amazon’s website or app.
“It’s easier to stick to a budget if you have a list and know which products you’re looking to buy,” Lappe says. “There are tons of products on sale, so it’s easy to fill your cart with way more things than you initially set out to buy.”
2. Focus on Amazon-branded items and home goods
While there are thousands of items on sale for the Big Spring Sale, Amazon is not offering blanket, sitewide discounts. For the biggest savings, look for products like cookware and decor, adds Lappe.
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